Surflocal Wire was built for local businesses that want more than a listing. It gives approved publishers a voice inside the Surflocal network and a place to share what is happening in their business, their city, and their community.
If you are a Surflocal marketing client or an approved participating business, Wire publishing rights may allow you to submit stories about your business, your services, your events, your promotions, your accomplishments, and your local involvement.
This is not anonymous social media. Every publisher is connected to a real business identity and a WireAccountID. That keeps the system useful, trusted, and accountable.
Good Wire stories are local, useful, honest, and connected to real business activity. The best stories help customers understand what your business is doing right now.
| Story Type | Examples |
|---|---|
| Business Spotlight | Introduce your business, staff, mission, history, or customer service promise. |
| Local Deals | Share coupons, seasonal offers, weekend specials, or limited-time promotions. |
| Community News | Share sponsorships, fundraisers, charity work, school support, or local involvement. |
| Events | Promote open houses, live music, grand openings, workshops, and community events. |
| Hiring | Announce open positions, apprenticeships, hiring events, or team growth. |
| Video Spotlight | Share a product demo, business tour, owner message, or customer story video. |
Use Surflocal Wire to publish real updates about your own business or community activity. Keep stories truthful, useful, professional, and local. Add a clear headline, a good image when possible, and a link if customers need to take action.
Surflocal may edit, reject, archive, or remove stories that are spammy, misleading, offensive, anonymous, copied, unrelated to local business, or harmful to the community.
Every approved story can help a business stay active and visible. Wire stories may appear in the main feed, local city feeds, business updates, regional sections, and future Surflocal discovery tools.
The purpose is simple: help local customers discover real local businesses, and help local businesses tell the stories that usually never make it into traditional advertising.